Mission


MISSION was founded in 2009 by an elite group of athletes looking to create an innovation-led brand focused on solving problems for athletes. Pioneering a new product category dubbed Athletecare, MISSION uses science and real life insight from the world’s greatest athletes, to create disruptive sport technologies that elevate performance.

Mission

MISSION was founded in 2009 by an elite group of athletes looking to create an innovation-led brand focused on solving problems for athletes. Pioneering a new product category dubbed Athletecare, MISSION uses science and real life insight from the world’s greatest athletes, to create disruptive sport technologies that elevate performance.

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