RealTree


By the mid-80’s, the modern camouflage revolution was just starting. Bill Jordan, the founder of RealTree, was one of the first to join the market. He felt that overlaying a leaf pattern on top of a vertical bark pattern would produce a three-dimensional effect that would blend better with hardwood trees. He literally used paper and colored pencils, while ...Read More

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16 Fishing Rod Rack
16 Fishing Rod Rack

$56.80 $96

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RealTree

By the mid-80’s, the modern camouflage revolution was just starting. Bill Jordan, the founder of RealTree, was one of the first to join the market. He felt that overlaying a leaf pattern on top of a vertical bark pattern would produce a three-dimensional effect that would blend better with hardwood trees. He literally used paper and colored pencils, while sitting in his parents’ yard, to sketch the bark from one of the big oak trees that grew there. That tree, which still stands today, was the inspiration for the entire Realtree line.

Realtree grew quickly through the 1990’s to become a household name in the hunting industry. His company stays on top of the latest developments in fabric design and printing so that it can advise customers (licensees who pay a royalty to use the patterns) on the best ways to maintain quality and performance. Bill continues to oversee the entire process of creating and launching each new camouflage pattern.

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